For full-size
pickup buyers, these are the good old days. Never before have trucks been more capable for hauling and towing nor more competent at coddling passengers. Moreover, today's trucks make bold styling statements. There is no mistaking a
Ford F-150 for a
Nissan Titan or a
Toyota Tundra, nor even confusing a Chevy
Silverado with a
GMC Sierra. Any one of them would be a good choice from a consumer's point of view.
But it was the Ram that started the high-style-truck trend back in 1994 when Dodge took a risk with a bold, retro big-rig design. That truck transformed Ram from a bit player with staid styling to a big-stage event. The Dodge Ram has run with the big boys ever since, sometimes leading, sometimes trailing, but always solidly on the bill. Whether the '08 Ram is merely as good as the trucks listed above, or somewhat better, is more a matter of personal preference than anything else.
The Dodge Ram 1500 light-duty pickups are smooth and refined. Their cabs are comfortable and convenient, among the roomiest in their respective classes. The Quad Cab is handy for hauling friends and family but even the Regular Cab is roomy.
Arguably, the Ram is the best-looking truck on the market. Its styling is bold and handsome, even more so in its latest incarnation.
Ram was extensively re-engineered for 2006, with a new hydroformed frame that's boxed its full length; plus new suspension and body mounts that improved ride, handling, and quietness. That same year, Ram was modestly restyled inside and out.
The 2008 model year brings new life to the 4.7-liter V8, with horsepower up 31 percent to 310 hp and torque up 10 percent to 330 pound-feet. Other updates to the 2008 Dodge Ram lineup include simpler maintenance intervals, trailer sway control added to the optional stability system, available tire pressure monitors, new steering hardware for 4WDs, dark maple woodgrain trim on Laramie, and two new colors right out of the muscle car age: Sunburst Orange and Detonator Yellow.
Ram's optional Hemi engine delivers power and efficiency. The Hemi features Chrysler's Multi-Displacement System, which shuts down four of the eight cylinders when they are not needed. The switchover is seamless, and fuel economy is improved by as much as 20 percent, says Dodge. Step on the gas, however, and the cylinders reawaken, ready to deliver the 345 peak ponies that make the Hemi-powered Ram one of the most exciting light-duty pickups on the market. Adding to the Hemi's responsiveness is a five-speed automatic.